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What's New
Introducing Tobacco, Peanut and Stout Model 2 Premium Watch Straps

Today, we’re excited to add three new and excellent colors to the Model 2 Premium collection - Tobacco, Peanut and Stout.

Springs + Gears Letterpress Prints are Now Available at Windup Watch Shop

Today, we are excited to add letterpress prints by Springs + Gears to the Windup Watch Shop. A newcomer to the watch ephemera world, Springs + Gears mixes an exacting attention to detail with traditional printing methods to create works of watch-art for the wall or desk.

Available now: Zodiac x Andy Mann Super Sea Wolf 68

Today, we’re happy to announce that the limited edition Zodiac x Andy Mann Super Sea Wolf 68 collaboration is now available right here, at the Windup Watch Shop. 

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How Watches are Made with Vero of Portland, Oregon
Words by Worn & Wound

“I really just want to make a watch.” These eight words, spoken over a couple of beers one night in 2014, launched VERO, a young watchmaking outfit based in Portland, Oregon. But friends and co-founders Chris Boudreaux and Danny Recordon were not watchmakers. They were simply enthusiasts who loved watches. Still, the thought of contracting the work out to a factory in the Far East didn’t cross their mind. “We knew we wanted to make them,” explains Danny, the self-taught engineer on the team. “Rather than prototype somewhere else . . . we wanted to design [and] prototype in our own shop, on our own timeline, and have full control.”

In many ways, VERO embodies a new, spunkier wave of American watchmaking. It’s worth noting that watches produced in The States are few and far between. There’s RGM, of course. Then there’s Weiss in California and Vortic in Colorado. But beyond that, the vast majority of American brands rely on overseas production. That’s not a value judgement—it’s simply a reality. Full article on Worn & Wound...