The Windup Watch Shop Showroom Is Coming To Chicago During the Windup Watch Fair

Windup Watch Shop - July 06, 2026

In just a few days, our team will be heading down to Chicago for the 2026 Windup Watch Fair, and we’re doing our best to bring the New York Windup Watch Shop showroom to the Windy City. Admittedly, we can’t bring everything with us, but we’re bringing a number of our products, along with some recent limited editions and even a few, never before seen items that you’ll just have to stop by to see in person. Buckle up, this one’s going to be quite a big list!

WATCHES

Timex x Worn & Wound Field Watch w/a Twist

The field watch has certainly come a long way from its origins as a rigid military tool, transforming into a beloved category celebrated for its legibility and rugged versatility. Our Field Watch w/a Twist takes that storied evolution and injects it with a lighthearted spirit. This design breathes new life into the classics—bold numerals and a 13–24 hour scale—by organizing them into a concentric, layered layout. Divided by sharp railroad tracks, these sectors feature italicized numerals that provide a hint of motion and a unique sense of character.

Of course, functionality stays at the heart of the design. We’ve printed the numerals with a generous application of C3 lume to ensure things stay bright when the lights go down, paired perfectly with luminous hands. The 37mm stainless-steel case will feel familiar to fans of our previous Timex collaborations, boasting vintage-inspired dimensions and a classic domed crystal. Ticking away inside is the hand-wound Sea-Gull TY6 caliber, a movement we selected for its tactile charm and approachable nature.

This concept arrives in two distinct colorways. The Whirlpool edition blends deep indigo and denim shades with bright sky-blue and yellow hits on a blue strap. Meanwhile, the Storm version offers a cooler palette of grays and blues, punctuated by a red seconds hand and a sleek steel-gray strap. Both models of this limited edition Timex are now available for only $189, making this an absolute steal of a deal. Both models strike a fine balance between personality and pure wearability, making them ideal partners for your daily adventures.

BOLDR Conquer 2026 Limited Edition

In an effort to support our team for the 2026 Ride to Conquer Cancer, we have reunited with BOLDR for a second consecutive year to unveil a fresh iteration of the Conquer Limited Chronograph. While the technical skeleton remains unchanged from our 2025 debut—retaining the rugged 41mm titanium Venture case, the snappy Seiko VK64 mechaquartz caliber, and dependable 200m water resistance beneath a flat sapphire crystal—this latest edition features a striking aesthetic shift. The mid-case now boasts a vibrant, saturated pink Cerakote finish, which provides a vivid contrast against the brushed silver 12-hour bezel and the deep, glossy black dial housing its twin silver sub-registers.

This timepiece is unashamedly bold by design, yet it remains a high-performance tool watch at its core. It is equipped with an anti-reflective flat sapphire crystal and a secure screw-down crown ready for any challenge. Turning the watch over reveals a display caseback featuring the team’s "Can"t Stop, Won"t Stop" octagon motif, encircling the movement alongside the proud "RIDING TO CONQUER CANCER" inscription and essential specifications.

Each purchase arrives as a comprehensive team kit, including the chronograph itself, the updated 2026 StrapHabit x Worn & Wound Team Strap, and a brand-new BOLDR x Worn & Wound Team Cycling Cap. This cap is a special addition exclusive to the bundle and cannot be purchased individually, serving as a unique replacement for the standard BOLDR strap this year.

Limited to just 200 pieces, this year's limited edition will be making its debut appearance at the Windup Watch Fair. At this time, production is still on track for the expected August delivery, with pre-orders being taken at the fair and online at the windupwatchshop.com. Most importantly, $80 from every sale is contributed directly to The Princess Margaret Cancer Foundation via our "Can"t Stop, Won"t Stop" Ride to Conquer Cancer collective.

One of the easiest ways to breathe life into an old watch is with a new strap. As temps continue to rise, a new strap not only changes how a watch looks, but it can also drastically change how it feels on the wrist.

STRAPS

ADPT Mil Strap

The ADPT Strap (pronounced “adapt”) serves as our definitive All Day, Purpose, and Terrain American-made nylon companion, designed to keep your timepiece securely and stylishly affixed to your wrist. Whether you are heading out for a morning jog, cycling through the city, taking a swim, or simply tackling your daily errands and work schedule, this strap is built for the journey—just wash it off and repeat the adventure.

Drawing inspiration from classic military specifications, the ADPT Strap incorporates a clever secondary security band to ensure your watch remains safely attached even in the event of a spring bar failure. It is an essential accessory for any enthusiast, representing three years of dedicated development to become the only American-made nylon strap of its kind currently on the market.

ADPT Single Pass

The ADPT Single Pass offers a streamlined, minimal interpretation of our signature nylon companion. By utilizing a single continuous length of webbing paired with a fixed nylon keeper and a solitary buckle, we’ve eliminated the extra hardware and material flaps found on traditional Mil-Straps for a much cleaner aesthetic. This refined construction allows your timepiece to sit lower and closer to the wrist, while providing the flexibility to fasten the buckle beneath the wrist for a more classic, understated silhouette.

For both strap models, we’re bringing limited stock of the following colors: Admiralty Gray, Black, Coyote, Denim, Forest, Mai Tai, Navy, Paprika, Rust, Sage, Straw, and Thalo Blue, all in assorted sizes.

RTCC Strap

Redesigned for year two, this year's strap is built from a double-pass mil-style strap in a matching theme as the watch; it features hot pink graphics over a light blue webbing with the team's “Can’t Stop, Won’t Stop” rally cry boldly printed across the strap. While we’ve slimmed down the size offerings to just 20 and 22mm this year, 100% of the profits will be donated, just like we did last year.

ACCESSORIES

ADPT Riverstone

The ADPT Riverstone watch case offers a vibrant, design-forward perspective on the traditional hard storage solution. Named for its sleek, rounded profile that mimics stones shaped by a current, this case features a durable exterior shell encased in rugged rip-stop nylon and secured with a high-visibility zipper. Every unit includes a matching carabiner, allowing you to easily tether the Riverstone to your pack, bicycle, or home organization board, though it can just as easily be removed for standalone use.

Thanks to its contoured silhouette, the Riverstone is engineered to accommodate and safeguard timepieces on nearly any mounting system, including integrated bracelets and pre-formed rubber straps that refuse to lie flat. Whether you are packing for a weekend getaway or organizing your collection at home, the ADPT Riverstone ensures your favorite watches remain secure and protected throughout any adventure.

Bey-Berk 4 Slot Watch Box

The Bey-Berk 4-Watch Wood Storage Case is a refined organizational solution designed to display and protect a focused collection of timepieces. Constructed with a solid wood body and finished in a smooth matte coat, this case features a hinged lid with a large glass see-through top for a full view of your collection without opening the box. The interior is entirely lined with soft velour, providing a cushioned environment that prevents metal-on-metal contact and helps to protect each watch from scratches and dust when not in use. For the fair, we’re bringing along the Black watch box, with the brown colorway remaining available online throughout the fair.

Designed to accommodate the modern collector, each of the four individual slots is generously proportioned to fit watches with case sizes up to 50mm. With a compact 11.25-inch footprint and removable plush pillows, this storage case serves as a dependable and stylish "home base" for your watch collection. Whether you’re looking for your first watch box, additional storage space, or even a gift for the budding watch enthusiast you know, the Bey-Berk watch box might just be the perfect solution.

Rickshaw Timekeeper 2/4 Pouch

Crafted entirely within Rickshaw’s San Francisco workshop, the TimeKeeper 2 and 4 case is a quintessential travel partner for the discerning collector. Proudly bearing a "Made in USA" pedigree, this specialized pouch features pockets designed to comfortably house timepieces with diameters up to 45mm. The interior is swathed in a luxurious Royal Plush lining to safeguard against abrasions, while integrated foam padding across the exterior shells provides a dependable layer of impact resistance. For optimal protection, we recommend inserting your watches from opposite ends to prevent the crystals from coming into direct contact.

The exterior of each pouch is constructed from high-performance technical fabrics, secured by a robust YKK #5 zipper and finished with a tactile paracord pull. A thoughtful touch of style is added through color-coordinated labels and plush linings that match the rugged aesthetic. With a slim profile, the TimeKeeper pouches are engineered to slip effortlessly into a backpack or carry-on, making it an ideal "home away from home" for your favorite watches during any excursion.

Visit Us For Watches, Straps, EDC Essentials, and More!

Our Brooklyn, NY showroom, conveniently located near multiple public transit stations, is now open every Wednesday, Thursday, Friday, and Saturday from 1pm to 6pm, no appointment needed.

If you're unable to make it to our showroom, you're in luck, as we also offer virtual consultations. Click here to schedule time with one of our sales associates.