It’s time for our annual Black Friday - Cyber Monday sale, and as with each year, this one is bigger than the last. Let’s start off with the big-ticket items, the watches. Get up to 40% off select watches from many of the brands in the Windup Watch Shop from Autodromo to Vaer to Zodiac. To check out all of the awesome watches you can pick up for a rare discount, head to our Black Friday 2020 collection.

For those of you looking to stock up on straps (or find one as a gift) now is your chance. This year we added our new Italian-made strap collection, which includes four lines of beautifully crafted leather straps. We also created the ADPT US-Made Single Pass, a more minimal and streamlined version of our best-selling ADPT nylon straps. We also have our go-to, US-Made Model 2 Premium straps, for fans of rugged leather. All of which are 15% off, as are our Watch Rolls and various other great accessories.

To cap it off, many of the items in our recently expanded Home Goods section are 15% off as well. Clocks, prints, perpetual calendars - check them all out here.

Sale starts at 12:00AM EST 11/27/2020 and ends at 03:00AM EST on 12/1/2020. Discounts are applied to list pricing and no discount code is required. Discounts do not apply to shipping or sales tax. Discounts cannot be applied to future or past orders. Discounts only apply to products that are in stock during the sale period.