What? Another Yema collab? Yes, but this one is different. Back when we designed the limited edition with it’s rugged military vibes, we also created other versions with different personalities. In stark contrast to the LE, the Blue version is bright, airy, and anything but military in its style. Two-tones of blue on the dial speak to the sea and sky, while massive white markers, though bold, don’t come off as aggressive. The iconic 39mm Superman case is rendered in all brushed steel, and topped off with a fully brushed bezel. A vintage-inspired index in gray keeps the bezel open and spacious. All in all, the  Superman Maxi Dial Blue is like a pleasant day at the beach, wind in your hair, cool drink in your hand.

An open edition, yes you read that right, the Superman Maxi Dial Blue will be available in late April on a bracelet for $990, leather or tropic rubber strap for $929. To register your interest head here and signup for the email alert.