OraOrea (pronounced aura-aur-EE-ya) is an independent watch brand created by Zach Starr Weiss, co-founder of Worn & Wound, distilling more than a decade of experience in the watch industry as a writer, reviewer, designer, and collector. Shaped by passion rather than trends, OraOrea’s watches are conceived with a designer’s eye and collector’s expectations for finishing and detail. They are contemporary expressions rooted in traditional horological aesthetics; neither futuristic nor nostalgic, but deliberately of the present.